10 Micro Influencer Marketing Stats; No. 5 Will Surprise You

10/9/2021

(Updated Septemember 10th 2021)

A hubspot marketing report found that 59% of brands now have a seperate budget for influencer marketing. 70% of brands planned to set aside a budget for influencer Marketing in 2021. The sector is estimated at $13.8 billion for 2021.

When influencer marketing is discussed it refers to influencers with hundreds of thousands & even millions of followers. Influencers like PEWDIEPIE (108 MILLION) and ELRUBIUSOMG (39.5 MILLION).

However, working with influencers of this size is not possible for every business. What about the small and medium sized business' which cannot put aside £20,000 for a marketing campaign.

This is where micro influencers come in. They have a smaller audience but high levels of trust, loyalty and engagement from their followers.

Many marketing agencies and consultancies now emphasise the importance of engagement metrics versus sheer volume of traffic and fans when assessing the value of an influencer.

In fact, marketing research suggests that pushing promotional efforts through finely selected influencers is one of the most reliable ways to quickly bring brand awareness to a viral level.

More specifically, here are ten influencer marketing stats that shed light on the benefits and recent growth of micro influencer marketing:

1. Higher Customer Quality Reported by More than Half of Early Implementers

According to an influencer marketing study released by the Tomoson platform, roughly 51% of surveyed marketers reported obtaining better customers that engage and convert at a higher rate.

This indicates that influencers have an unmatched ability to facilitate rapid and effective social engineering.

2. Micro Influencers Encourage Purchases and Actions Frequently

Part of the reason smaller, more targeted networks are more efficient marketing channels is because micro-influencers are almost expected to recommend products and ideas to their followers and viewers.

More specifically, roughly 75% of micro-influencers regularly encourage their followers to take action. Such promotional efforts from larger stars seem to be less efficient at producing high engagement levels.

3. About 70% of Brands Engage with Influencers to Promote Content

According to a 2015 report from Schlesinger Associates and Agure, approximately 67% of marketers and brand communicators are using influencer marketing on some level.

Analysts estimate the figure has risen closer to 75% now. However, many of those brands have yet to discover the power of using micro-influencers.

4. Micro-Influencers Don't Have to Pay to Promote Posts and They're Less Expensive to Work With

More than 50% of micro-influencers have never had to pay to promote their content a single time. Platforms and blogs tend to welcome them with open arms because of the high-quality visibility they provide.

This makes smaller influencers easier and more affordable to work with, despite the fact that they bring in better leads when results are extrapolated on a larger scale.

5. Micro-Influencers with a Following Base of 1000-4000 Users Have a High Engagement Rate

A following of a few thousand seems to be the sweet spot, with micro-influencers in this range receiving more than 4.5% engagement from their followers and subscribers.

6. YouTube Micro-Influencers Have the Heaviest Influence on Younger Demographics

A study from Google and Ipsos Connect indicates that YouTube stars are becoming even more influential than conventional celebrities, especially with the younger generation.

Approximately 70% of teens said that they can more closely relate to their favourite YouTube channels than their favourite celebrity.

(Pictured below, Youtube Star & Comedian Miranda Sings)

7. Influencer Marketing Searches Tripled in the Past Two Years

During the past year alone, the number of Google searches for the term “influencer marketing” have tripled, going from about 4,000 annual searches in 2015 to more than 21,000 in 2017.

8. Supply and Demand for Micro-Influencers Increasing Exponentially

Perhaps even more interesting than the search volume is the number of agencies and platforms that have sprung up to accommodate the need to link brands with influencers, rising from only about 200 agencies in 2015 to more than 420 in 2017.

9. More than 80% of Consumer are Highly Likely to Consider Recommendations Made by their Favourite Micro-Influencer

Roughly 82% of consumers are very likely to consider and follow through with a suggestion made by a micro-influencer because they view them as being more “genuine” when compared to endorsements made by celebrities and larger influencers.

10. Almost 10% of UK Marketers Will be Spending More Than £100,000

A survey of 600 marketing and PR firms in the UK revealed that approximately one tenth of respondents will be spending a total of more than £100K on influencer marketing during the next year, and almost 40% will be spending up to £10,000. Such spending habits indicate that these brands have been achieving desirable returns on their investments.

Influencer Marketing Reaching Mainstream Heights

At this point it would be silly for any online business to ignore the power of influencer marketing and the social leverage that micro-influencers provide.

With the demand tripling and the supply doubling in the span of just two years, it's likely that influencer marketing will have a significant impact on internet economics and will probably become as popular as traditional marketing methods within the next 5 years.

Want to learn how to be an influencer?

These are the Top Influencer Marketing courses from Udemy.

InstaFamous Influencer - Instagram Marketing and Growth

10 Instagram Marketing Strategies That Make Me 6-Figures

As usual, let us know your thoughts in the comments below! Are you surprised by any of these stats? Do you have one of your own to add and share with our readers?

* The Udemy courses are affiliate links and I will earn a small commission if you do decide to purchase.

2 Comments

6 Steps To Launching A Niche Guest Blogging Campaign For Female Entrepreneurs

20/8/2021

0 Comments

(last updated 20/08/2021)

Before we get into the step by step I just want to take a few minutes to set up WHY, I think this resource is so, so important. And why I think Guest Blogging should be a core part of every female entrepreneur’s marketing strategy.

I have analysed hundreds of websites in the Female Entrepreneur space over the last 6 months and I’ve noticed a trend, very few female entrepreneurs are focusing on Search Engine Traffic.

Um why not!

Is it because it’s too complicated, too competitive, not sexy enough?!

Is it because Social Media is more fun? Well, yeah I can understand why it’s more fun to get lost on Pinterest and Instagram, than a keyword research tool!

But, Search Engine traffic should not be ignored in a Marketing Strategy and I think it’s super important that we don’t just let all of the big guns monopolize the internet - don’t you?!!

Because that’s what is happening.

This isn’t just important because the internet should be here for everyone. It’s important in terms of making revenue, your bottom line. Time and time again studies show that Search Engine Traffic converts better than Social Media Traffic (see diagram below).

I’m not saying Pinterest & Instagram aren’t useful channels. I’ve seen a couple of pins from key accounts on pinterest send hundreds of leads to my client’s website, so I have seen it work.

However, I don’t think that we should focus on those at the expense of search. If there are people searching for your product or service (which there are) then you need to be ranking on the Search Engine for them to buy it.

Just check out these ecommerce conversion rates

And look at the gap between StumbleUpon & Google.

In case it is hard to translate this into real world value let’s put this into figures, if you have 20,000 traffic per month it’s the difference between 4 sales or 320 sales.

If you are selling a package for $79, it’s the difference between making $316 or making $25,280 per month.

Hopefully by now I have convinced you that SEO is worth a look in! And if you think it might benefit your business then I want to help you as best I can. I’m not going to say I know every single thing there is to know about SEO - it's a HUGE topic and involves multiple, multiple skills including an Analytical & Creative talents.

However, I have been working in SEO now for over 6 years for a range of brands and businesses in Finance, Travel, Beauty, Fashion, Healthcare, Wellness, Business & B2B so I do know a thing or two which I can pass on to you. So grab a cup of tea and settle in!

Why Does Search Engine Traffic Convert Better?

This is the first question to ask - why the difference? Well, it’s all to do with the visitors state. When a person visits your website from a Social Media channel they are in browsing mode. Think about when us girls go shopping. Think back to the last time you went shopping with a group of friends when you didn't have anything particular you wanted to buy, you were just going to try on outfits and have a chat and some fun. How much did you spend?

The chances are, unless you happened to come across something you instantly fell in love with, you didn't spend very much.

Now think about when you go specifically to buy something you’ve wanted for ages. You know you want a Jacket for the winter season, and you need a new pair of jeans. You go by yourself this time because you know where you are going and what you need. How much would you usually spend on this trip?
When customers visit from a Search Engine they are either researching something specific, or wanting to buy something.

I don’t know about you but I would much rather spend time on attracting 100 people who want to buy something from me, than 100 people who are just there for a browse. If that's not of interest to you then no problem, but this probably isn't the right place for you. If it is, then great lets carry on.

If you are on the fence & still aren’t convinced about Content Marketing, here is another 10 Benefits of Content Marketing for you to get into.

Right! Let's get to it.

6 Steps To Launching A Niche Guest Blogging Campaign In The Female Entrepreneur Space

What is a Niche Guest Blogging Campaign?

Using guest posts on other websites to drive traffic & leads back to your website. I want to be clear before we begin. Guest Posting isn’t the only way to execute a Content Marketing Strategy or to grow your Search Engine traffic, however it’s the easiest way to get going!

Building The Base

What is the most important bit to get right when you are making a cake? THE BASE! Without the base the entire thing just crumbles down into a big pile of tasty goop.

When it comes to my outreach base I use tools to make sure I am setting it up right. Without a solid base the campaign doesn’t get results, and without results there are no happy customers. So, this is super important to get right!
At this stage it also good to identify what kind of person/personality type you are. If you are a creative, then it might be good to ask someone who is detailed and analytical to check over your base before you move forward.

Step 1: Choose Your Keywords

Keywords are the words that customers are going to type into Google or another Search Engine to find your product or service.

“VA Business In Manchester” for example.

There are two types of keywords to think about;

Short Tail

Short tail keywords are more general & tend to have a higher search volume and are more competitive.

For example;

“Business Podcast”

Long Tail

Long Tail keywords are very targeted, they tend to have a lower search volume and be less competitive.

For example:

“Business Podcast For Solopreneurs”

Linking URL(s)

Internal Linking Pages (product / service / campaign / blog post)

You need to decide which internal pages you want to link to from your Guest Post. This is determined by the keywords you choose for your campaign. Google's goal is to match the search term someone types into the search bar with the most relevant and useful result. You have the best chance of ranking your page, if you have the most relevant and useful content for this keyword.

So the subject of your linking page needs to match the keywords you are targeting. Now, here is where it does get a little bit complicated because you also need to think about the intent of the user as well.

I don't want to go into depth on that here because this subject goes deep. But you can find more here. I suggest spending a little bit of time on this subject because understanding it will help you to work out if your content has a chance of ranking.

Homepage Links

In every Guest Post Post I also always suggest linking to your homepage with your brand term. i.e.
“Ginger Marketing” > Linking To: http://www.gingermarketinghq.com/

This is for several reasons I won't go into them all now.

One of them is that if you link to an internal page it is very likely that page is going to move. Either you decide to update the url, you change your service entirely or your campaign ends.

Even if you redirect the url to your new page you have still lost some of the value the link will pass in doing so.

So, your homepage is the most stable place on your website, build authority to it!

Only linking to your homepage with your brand name means you will very likely find it hard to rank for some of your keywords.

So make sure you mix it up!

And remember, SEO is not a Science it is an Art. Don’t be afraid to test things out. Set a strategy, execute the strategy and track the results, see what happened & iterate.

Anchor Text Tip:
Avoid publishing 10 guest posts, linking to the same pages with the same anchor text, this could be seen as a signal by Google that you are trying to game the system. So again - MIX IT UP!!

Step 2: Metrics Of Success

The final ingredient of your solid base is to choose your Metrics Of Success. A metric is something you can track which shows whether the campaign was successful or not.

Ideally you want to track a metric which is tied into your sales however, setting this up and running requires some advanced analytics which we won’t go into now. If you’d be interesting in learning about this then let me know and I can write a tutorial for you.

Metrics Of Success:

Search Engine & Referral Traffic To Your Campaign / Product Page
Email Subscribes
Social Media Shares
Number Of Links
Quality Of Links
Search Rankings

If I had to pick the most important metric to track from this list it would be traffic & email subscribes. For most small businesses these are the two things that will make a difference to the bottom line of your business, assuming you can convert the traffic.

It is a good indicator to know if your outreach efforts have brought you in more traffic either from people clicking from the guest posts to your page, or from Google because you have increased your ranking positions.

Always look for both Search Engine Traffic & Referral Traffic in your Analytics report. You should see an increase in both.

Step 3: Identify A List Of Websites To Pitch To

Niche’s

The easiest way to launch a targeted outreach campaign is to focus on one specific group of people / niche at a time. At this stage, to help you pick your niche you need to ask the question;

What is the action I want the reader to take on this content?

Example Action; I want them to click onto my branding for beginners webinar

So, now you know who you want to find. You want to find people interested in learning about branding.   Since this is for beginners you are probably looking for early stage business owners so a good niche might be business coaches who specialise in helping early stage solopreneurs.

Why solopreneurs? Because solopreneurs who are just starting out tend to be the ones interested in branding. m! One of the first team members a lot of people hire now is graphic designers so if they have a team, likely they don’t want to listen to your webinar! They will just ask their team.

But what type of business coach? Each business coach is going to attract a different audience depending on their personality & interests.

There are soulful, heart based & spiritual business coaches, there are power house business coaches, there are introverted business coaches, there are business coaches for busy mums, or those that focus on students and young entrepreneurs.

It’s important to get to this level of niching because you want to write for websites that have an audience of your ideal clients.

If you are not sure about the market you are going to be pitching to then this bit will take some time. Researching will help you.

Researching A Niche

Google the topic and go onto the websites you are looking at.

(be specific here about how they start to follow people)

Check out their twitter and facebook feeds, read their content. You could keep at this stage for 7 or 8 days, going in and reading posts and content for 30 minutes a day. By the end of the week you will have a much clearer picture & will be able to select your niche more accurately.

It might seem like a lot of work but remember the cake, we are still on the base. Without getting this bit right you will just be randomly emailing a bunch of people and verging on spamming them. Effort here, means the difference between outreach & spam. And it makes the difference between happy replies and pee’d off people who never want you to speak to them again (not to scare you!!).

Google Alerts
Hootsuite Tracking
Just Keep a list of websites in a word doc!
Join Some facebook groups

Search For Your Target List
Once you know who you are targeting you need to find your targets. I personally use software for this, Ninja Outreach. There is also Buzzstream as well however I prefer Ninja Outreach because I find the filter options really awesome (more on that in the stats section), and they give you monthly traffic which is important.

However, Ninja Outreach is more expensive starting at $49 a month instead of $24 per month for Buzz Stream.

If you don’t want to pay for a tool then you can use good ol' Google and you can use a tool called Open Site Explorer. Nothing wrong with this method, this is what I’ve used for the last 6 years, until I got the software.

However, it does take triple the amount of time to build a good list and manage your contacts without one of the outreach tools, so I do advise getting them if you want to use Guest Posting as an ongoing marketing tactic for your business.

Searching On Google

Example Search Terms

Solopreneur Business Coaches
List of Solopreneur Business Coaches
Business Coach for Solopreneurs
Business Coach for Mums
List of Business coaches for mums
Business coach for work at home mums
List of business coaches for work at home mums

Chrome add on which helps you understand the metrics of the site's you are looking at:
https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp

Be careful using this if you are in an office building with lots of people or at least an IT department. We triggered some kind of firewall shut down when we used it at MoneySuperMarket. #funtimes #notreally

What does the Moz Bar Do?

It tells you the level of the website you are looking at. More about this in the metrics section. But, without it you are just looking at a bunch of website links with no idea how good they are or not.

Searching Ninja / Buzzstream

Enter the same search terms into the search section of these tools. A list of websites will appear with the stat’s next to them.

Using Open Site Explorer

With this tool you take a slightly different approach.   With this you can really quickly identify the websites that have already covered what you have created.
In this case we have created a webinar for branding for beginners.
You can quickly create a list by looking at other websites which have linked before to topics about branding.

Search in Google
“Branding Course”
“Branding Webinar”
“Branding E-Guide”

The trick here is to find a key player in this market. You are looking for someone who is a thought leader on branding. When you find them, enter their website into Open Site Explorer.
And it will give you a list of all of the people that are linking to this website.

Now, there are a ton of metrics and there is a lot of depth in this tool. But, for now, the only metric I want you to worry about is DA = Domain Authority. This is an indicator of how well the site ranks in Google.

Not all websites are created equal. If you are going to put your energy & resource into creating content you need to make sure that the websites you approach are worth your energy. This might sound blunt but we want the best for you!!

As a guide, look for Domain Authorities between 28-50.

Check Metrics

Traffic
+2000 per month
Check in:
Similar Web
Ninja Outreach

Domain Authority
28-50
Check Open Site Explorer

Social Media
Ninja Outreach
Buzzstream
Manual Checking

Engagement
Manual Checking
Ninja Outreach

Email Address
Looking for:
Editorial@
Personal Name@
Info@
Not
Sales@
Advertising@
Support@

If you are using Ninja Outreach or Buzzstream make sure you go through and ensure the correct email is saved to the contact.

If you are doing it manually then go onto the website
Or us an email scraper tool:

Step 4: Making Friends

Once you have your list of potential targets you need to start engaging with them & getting to know them. Guest Posting is about making long term connections with other website owners for a mutually beneficial relationship. Hopefully you’re going to become partners and colleagues, maybe one day friends!

Take your list of targets and follow them. I use twitter for this because you can create a private list. I have lists for;

Female Entrepreneurs
Productivity Experts
Social Media Experts
Copywriters
Etc, etc

And I continuously add to these lists as I execute my campaigns. Every week I go in and engage with the people here. Quality is better than quantity. It can be easy to think of this as a “tactic” and then go into it with a sales kind of attitude. But you don’t want to do that. You want to go in at a human level and just try to have a chat.

If you don’t manage your Social Media then ask your social media person to do it, or hire someone for $50-$100 per month to do it for you.   Believe me, the cost & time is absolutely worth it.

Effective Ways To Engage With Targets On Twitter

Retweeting
Liking
Replying to a tweet with a question
Replying to a tweet and adding value
Replying to a tweet with a personal account

If you want to be even cooler, follow them on Instagram, Facebook & Pinterest as well. Repin & Like posts that you connect with. Not only does this strengthen familiarity between you but you will also get closer to understanding your targets & the things they post about. Heck - you might even learn something as well!!

Step 5: Title Creation

This is the first bit where we can start to get creative. Writing a good, effective title is one the most challenging parts of the entire campaign. It’s one of those bits that if you fail at, it dramatically reduces the effectiveness of your campaign.

The titles needs to be relevant to your audience, it needs to be interesting enough to click on and hopefully share as well. Creating good titles is a constant learning process. Always go back to your guest posts and look at what did well and what didn’t, take notes about what can be improved for next time.

Here are some thing to think about when creating your Guest Post Titles.

The Trigger

Why would someone click on this title?
Does it add value to the reader?

Your Audience

Which group of people are you speaking to? Remember, this isn’t the same as your audience on your blog. Check out a couple of the websites from your list and read a few of their blog posts, get a feel for the audience.

Your Keywords

Your keywords need to go in your title. If you can’t get them in the exact phrasing that is fine it’s better for it to look natural.

Simplicity Wins

Could a 10 year old read this and know what the post is about?

Step 6: Pitching

Now it’s time to pitch! Yep that is right, we are going to pitch without actually having any content written. Why is that? Because if you write some content no-one wants to post you’ve just wasted your time & energy!!

Often the website owner will come back with some slightly adjustment and changes and if you don’t have the content you can very easily accommodate.

Subject Line

Just like the title, the subject line is SUPER important. Your target is likely to receive several hundred emails per day, perhaps 50% being pitches. I use a very straight forward tactic for my subject lines which get a 7-10% response rate.

Subject Line: Guest Post Pitch:[Title Of Your Guest Post]

The success of this method does depend on your title of course! However, the advantage of this is that when the target clicks through to read your title they have already said to themselves that they are interested in the title. This means they have pre-opted in before they have even read the email making the response a lot more likely.

Email Body

In the body of the email you need to get across a couple of elements quickly for the target to make a decision.

Trust: They need to trust you to make a decision.

Always include some stats for your previous posts you have done, publications you have been featured in, talks you have given & stats about your community. This person has never met you before, prove to them that you know what you are talking about. If you can link through to some evidence even better. I often link through to successful guest posts that we have done to show them clear stats about the results we can get for their website.

Value: They need to understand the value you are providing for them.

Always share what value you are providing them. That your post is going to be high quality, actionable advice 650+ words (unless they have a higher/lower word count). And that you will share it with your audience when it is live.

Commitment: They need to know how much commitment they need to make.

This is just about stating what you want. “I would like to pitch a guest post for your blog.” Very straightforward, they know where they stand.

Mail Merge

The quickest way to send out an email to 20-30 people is to use Mail Merge. I have been using it since forever to launch Guest Post Campaigns. I used to use Excel and Word, I know have Google Drive Add Ons & Software.

Basically it means you can send out a template email very quickly to a group of people. The sophisticated versions allow you to personalise each email by adding the targets name, or the business name into the body of the email. This makes it seem as if you are only sending a couple of emails out.

For sending 20-30 emails the simplest way is to set up mail merge on Google Drive with a free Mail Merge add on.

This add on doesn’t allow you to personalise the email but it’s a good starting point for getting to understand mail merge.

Tracking

The really good thing about this add on is it has tracking included! It will tell you if someone has opened or even clicked in your email. This is really good for starting to understand what is and isn’t working. And for following up. A good place to start with the follow up is to email all of those that either opened / clicked in your email because they are more likely to be interested but then just got distracted.

Follow Up

Always remember, people are BUSY!! Just because they didn’t get back to you it doesn’t mean they are not interested. If it’s been three days and you haven’t got a reply follow up with those who didn’t get back to you. It takes much less time to follow up than it does to go through the process of launching another campaign. Some people say follow up a third time as well, I don’t do this as I don’t want to annoy people! It’s up to you though.

So that’s how to launch a niche guest blogging campaign for female entrepreneurs!
Once you get your replies it is all about crafting the content and finding the right visuals and imagery, and that will be one of the next posts I put together. So bookmark us, subscribe or follow us so you get that goodness too!

I hope this is a valuable resource for you so you feel confident in launching your own Guest Posting campaigns. Feel free to reach out to me with questions / suggestions and feedback - it will all go into improving this to make it the number one place to come for female entrepreneurs wanting Content Marketing On Demand.

0 Comments

How Do I Find Blogs That Accept Guest Posts? [6000+ guest post opportunities inside]

6/7/2021

16 Comments

(post last updated 06 / 07 / 2021)

Welcome to the ultimate roundup of blogs which accept guest posts with 6000+ guest post opportunities plus a step by step guide for manual guest post outreach.

If you are looking for guest post opportunities this blog post is a great place to start.

There are tons of guest post opportunity covering all niches. Whether you are looking for technology blogs, digital marketing blogs, small business blogs, beauty blogs or travel blogs you’ll find what you need here so make sure you bookmark this handy resource for guest blogging.

What makes this guide different is that I've included the top lists in each niche, so here you have access to thousands of guest posting opportunities by clicking through and discovering sites you can submit your guest post too.

What is guest posting?

Guest posting is simply writing blog content for another persons website. Instead of writing content for your own site and audience, instead, you write for another bloggers audience.

You can find guest posting opportunities & submit your guest post in many different niches. No matter what business you or your clients are in, there will be hundreds if not thousands of websites looking for guest bloggers.

There are several different types of guest posting opportunities. The main categories are, guest blog submission sites, personal blogs, company blogs & open content platforms like medium.

You'll want the website you choose to feature your guest post to be relevant & high quality. Do not waste time writing content & pitching to low quality websites, the link & exposure you earn will have very little long term impact on your website.

Why should you guest post?

Neil Patel calls guest posting the best inbound marketing strategy out there, & Jeff Goins has written a fantastic post about the benefits of Guest Blogging to drive tons of traffic to your website.

Some of the highlights in Jeff Goins' post are building relationships and growing your popularity with the search engine - i.e., more search engine traffic. If you are wondering how guest blogging leads to more search engine traffic, I'll cover that now.

Every time you submit a guest blog to a website you should include a link to your website either the homepage, a key category page or a blog post.

Make sure the link / links are relevant to the post and don't just fit them in at the end. You should be creating your content around what you want to market & promote, keeping in mind the audience & interests of the site you a submitting your guest post too.

High quality links show Google that your website is a trusted resource & Google should start to improve your ranking position in its SERPS which will increase your search engine traffic.

Remember, an increase in rankings doesn't always lead to more traffic, if you are targeting the wrong keywords you might see that your rankings are improviding but your traffic is staying pretty much the same. If you identify this issue then double check your keyword strategy.

Both Neil & Jeff are respected entrepreneurs and marketers who have used a guest posting strategy to drive traffic to their sites and grow their brands making them into very successeful & well known marketers.

Another benefit from guest blogging is building trust & growing your referral traffic.
Even just several clicks per month from a post adds up over time, and this lead is going to be very
warm. You’ve already provided a ton of value and associated yourself with a publication they know and trust which means you’ve kicked your relationship off with this person in the best possible way.

In summary, Guest Blogging rocks. And then this is the ultimate roundup of lists covering all niches. On this page you’ll find access to thousands of blogs which accept guest posts...

If you've been wondering where can I find free guest posting sites, the answer is, right here!

There are thousands of guest post opportunities listed below.

Guest Posting Roundup - The Top Lists Of Guest Blogging Opportunities From Around The Web. Bookmark this resource!

Guest Blogging Grows Your Traffic Fast

4000+ Mix Niche Guest Post Opportunities

Websitehostingrating.com 200 bogs which accept guest posts (including contact info + difficult rating)

Webmarketingsaga.com 386 Blogs that accept guest posts (analyse these sites before using)

Bloggerspassion.com 100+ blogs that allow guest posts (alexa + contact info included)

Lilachbullock.com 450+ blogs which accept guest posts (domain authority + contact info)

Blogging.org 75+ blogs which accept guest posts (including Alexa score)

Outreachmama.com 700+ guest posting sites (details provided in excel with contact info)

1412 + guest post sites from guestposttracker.com (must sign up to access information)

150+ blogs which allow guest posts advancedwebranking.com (DA and contact info)

1,500 blogs which accept guest posts submitshop.com (carefully analyse these sites before using)

50 blogs which accept guest posts shoutmeloud.com (submit links included)

1000+ Small Business Guest Post Opportunities

Small business blogs a range of DA and authority (DA included

21 small business guest posting opportunities (Moz rank + Alexa rank)

10 small business blogs which are accepting guest posts (submission tips included)

63 business blogs which accept guest posts

list if small business blogs accepting guest posts

200 business guest posting sites

1000 business blogs which accept guest posts

100+ Technology Guest Post Opportunities

25 technology blogs from buzz2fone which allow guest posts (Alexa rank included)

Visitpr.com’s list of 10 hottest tech blogs accepting guest posts (submission tips included)

Advices Academy 10 tech blogs for guest posting (Alex rank)

100 technology blogs which allow guest posts

200+ Digital Marketing Guest Post Opportunities

20 SEO blogs which accept guest posts   - (DA Authority included)

SEO blogs which accept guest posts from Quora

20 Marketing blogs you can pitch guest posts too (DA Authority)

69 guest posting opportunities on marketing blogs (Difficulty rating included)

48 Digital Marketing blogs which accept guest posts  (Alexa Rank)

20 social media blogs which accept guest posts  (DA Authority)

100 guests blogging sites for SEO

500+ Travel Guest Post Opportunities

21 travel blogs which accept guest posts from effectivebusinessideas.com (moz and Alex rank)

100+ travel blogs looking for guest posters via rovinjay.com (some paid ops)

100 travel blogs which accept guest posts (submission tips)

350+ guest posting opportunities for travel (analyse these sites first)

150+ Health, Beauty & Fashion Guest Post Opportunities

19 fashion blogs which accept guest posts (moz and Alex rank)

52+ fashion blogs to pitch your guest post too (some paid opps)

105 beauty & makeup blogs which accept guest posts (Alexa rank)

20 health blogs which accept guest posts (moz and Alex rank)

Blogs which pay for guest posts

55 blogs which pay writers $100+ for guest posts

If you prefer to go down the DIY root and do your own outreach research then here is a step by step method for finding guest blogging opportunities.

Step 1: Define your audience before you launch your Guest Blogging Campaign

As with ANY marketing activity, you need to know your audience. Who is it that you want to attract to your website? With Ginger Marketing, I am targeting female entrepreneurs who are at the second stage of their business.

They already have a base of clients and are looking to increase trust and traffic to take it to the next level. So, I’m not interested in posting on websites which are all about “starting your website” or “launching your business”. These websites have totally the wrong audience for me.

Virtual Assistants are a great niche for me. I know that if a business owner is looking to hire a Virtual Assistant then it's very likely they are at the second stage of their business. This indicates that they are at the growth stage and they are willing to invest and see that investing is a good decision to make.

So for me, Virtual Assistants with a blog are a very good target.

Really break down specifically who you want to get in front of and be creative!

Step 2: Finding The Right Guest Blogging Opportunities Using Google
The easiest way to find opportunities for Guest Blogging is through Google. Open up Google now and type:

[Insert your niche] blogs intitle:write for us

Using Virtual Assistant as an example, I would type

Virtual Assistant blog intitle:"write for us"

You can also use:

[insert niche] blog intitle:"submit"
[insert niche] blog inurl:"write for us"
[insert niche] blog inurl:"submit"

Step 3: Know The Website Stats Before You Pitch Your Guest Blog

We now come full circle to the little rant at the top of this post. You must know the stats of the website before you spend time writing for them. Pure traffic volume isn’t enough, and engagement is key.

Right-click on each result so that all the websites are in separate tabs.

Go to each one and do a spot check.

This is like a 10 second “Do I want to appear here”. You can be SUPER SUPERFICIAL at this point. If you are going to appear on another website providing your expertise you want to make sure you appear somewhere that is respectable, and which you actually resonate with.

I will delete any website that has poor design, copy mistakes, and poor imagery.

This might bring your list of 10 down to a list of only 6 or 7 options.

Open up another tab with this tool: https://www.similarweb.com/

Enter each website and press submit. Now you can see an estimate of their traffic and engagement stats. Here are two websites that came up when I searched for VA Blogging opportunities.

Which website would you prefer to Guest Blog on?

I’m sure you said #2, right?

You can see that #2 has an average visit duration of over 5 minutes, pages per visit of 4.33, and a very low bounce rate of 34%. Whilst number #1 has tons more traffic, their engagement stats just don’t compare.

What is a guest blog service?

If you want to speed up the results from your guest blogging strategy the best way is through a guest blog service. This is an easy way to outsource the entire process to another company who specialises in this SEO tactic.

A guest blog service will:

Advice on niches to pitch to
Write the content
Pitch your content
Report on number of guest posts
Report on quality of websites
Report on links

You can find guest blog services which start from $100 per month for one guest post and the pricing will change depending on:

Number of guest posts
Length of text
Quality of website (DA)

Another option is to use a guest blog freelancer, this is a digital marketing freelancer who specialises in delivering guest posts as a service. Guest blog freelancers charge anything from $15 - $60 per hour depending on their experience.

You can find plenty of freelancers on Upwork, or get in touch with me via the contact form if you would like to enquire about my guest posting service at Ginger Marketing.

I hope this post helped! Don't hesitate to reach out if you need further help with your guest posting.

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10 Micro Influencer Marketing Stats; No. 5 Will Surprise You

Want to learn how to be an influencer?

As usual, let us know your thoughts in the comments below! Are you surprised by any of these stats? Do you have one of your own to add and share with our readers?

6 Steps To Launching A Niche Guest Blogging Campaign For Female Entrepreneurs

How Do I Find Blogs That Accept Guest Posts? [6000+ guest post opportunities inside]

What is guest posting?

Why should you guest post?

Guest Blogging Grows Your Traffic Fast

4000+ Mix Niche Guest Post Opportunities

1000+ Small Business Guest Post Opportunities

100+ Technology Guest Post Opportunities

200+ Digital Marketing Guest Post Opportunities

500+ Travel Guest Post Opportunities

150+ Health, Beauty & Fashion Guest Post Opportunities

Blogs which pay for guest posts

What is a guest blog service?

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10 Micro Influencer Marketing Stats; No. 5 Will Surprise You

Want to learn how to be an influencer?

​As usual, let us know your thoughts in the comments below! Are you surprised by any of these stats? Do you have one of your own to add and share with our readers? ​

6 Steps To Launching A Niche Guest Blogging Campaign For Female Entrepreneurs

How Do I Find Blogs That Accept Guest Posts? [6000+ guest post opportunities inside]

What is guest posting?

Why should you guest post?

Guest Blogging Grows Your Traffic Fast

4000+ Mix Niche Guest Post Opportunities

1000+ Small Business Guest Post Opportunities

100+ Technology Guest Post Opportunities

200+ Digital Marketing Guest Post Opportunities

500+ Travel Guest Post Opportunities

150+ Health, Beauty & Fashion Guest Post Opportunities

Blogs which pay for guest posts

What is a guest blog service?

Author

Blog Categories

Popular content marketing posts

Total Social Media Share Count7882

Top Udemy Courses*

Archives

MONTHLY QUOTE

As usual, let us know your thoughts in the comments below! Are you surprised by any of these stats? Do you have one of your own to add and share with our readers?

Total Social Media Share Count

7882